Communications Plan Template
Each Megacities Partnership is inherently unique to the city - the local policy, scientific, and cultural context, the data available, and goals vary in each Megacity and drive the direction of the Partnership. Nonetheless, there are some basic frameworks (templates) for certain steps in the process (e.g., information collection, needs assessment, and capacity building) that are relevant to all Megacities and inform the progression of the project. The templates provide meaningful structure to the project, while still maintaining flexibility to meet each Megacity's needs.
The Communications Plan Template lays out the specific goals and actions for communicating the findings of the Partnership to the public, policy/decision makers, and international donors. Communicating to different audiences can be complex; it is essential to curate and develop specific messaging to resonate with different potential audiences. In addition, developing a communication plan can be an important step in identifying potential supporters and planning for a range of public facing activities when the AQMP is final.
Previously, the template has been filled out during a working session at a Capacity Building Workshop, while relevant parties are present, and is refined afterwards. Coordination and agreement on responsibilities is often easier in person, with full representation of the stakeholders involved.
The Communications Plan Template is available below in English, Spanish, Russian and French.